Dan Mauch, Executive VP of Sales
Dan Mauch is the senior vice president of sales at Goodway Group, an 83-year-old marketing services company that owns and operates a Custom Audience Platform to identify and market to the right users at the right time online. He is responsible for managing Goodway Group’s advertising sales team, which provides localized digital media strategies to agencies and clients of any scale.
Prior to joining Goodway Group, Dan managed overall advertising sales, operations, and marketing efforts for Source Interlink Media’s (SIM’s) automotive digital network from 2007 through February 2009. Responsible for nearly 90 sites, including Motortrend.com, Automotive.com, and IntelliChoice.com, Dan oversaw the most critical component of SIM's digital presence.
Dan is an accomplished ad sales executive with more than twenty years of experience in print, broadcast, and online advertising, both at the national and local levels. He began his career at the Los Angeles Times. Later, he held the position of national director of advertising sales for USAToday.com. From 2004 to 2006, he was with the Weather Channel’s Weather.com where he was in charge of ad sales for the western region.
