Goodway Group Swings Votes for Political Advertisers with GoLive!
Jenkintown, PA – November 11, 2011 - Goodway
Group, a digital custom audience platform, recently launched GoLive!, a new adverting
solution delivering rapid creative response and exceptional results for political
advertisers.
Change is the
primary element of any political campaign....
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Goodway Group Picks Up the Speed for Automotive Display Advertisers with GoLive!
Jenkintown, PA – November 11, 2011 - Goodway
Group, a digital media custom audience platform, recently launched GoLive!, a
new display ad creative product driving better results for Tier II automotive advertisers
by reducing the time it takes...
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Goodway Group Appoints Don Cataldi Vice President, Western Region
Jenkintown, PA - July 7, 2011 – Goodway Group, a leader in the digital media space,
today introduced Don Cataldi as Vice President of the Western Region. Don will manage the advertising
sales team at Goodway, which...
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Goodway Group Appoints Rich Powell Vice President, Northeast Region Sales
Jenkintown, PA - July 7, 2011 – Goodway
Group, a leader in the
digital media space, today introduced Rich Powell as Vice President of
Northeast Region Sales. Rich will oversee the growth of the Northeast region sales team
and...
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Goodway Group Earns Interactive Advertising Bureau (IAB) Ad Networks & Exchanges Quality Assurance Certification
Leader In The Digital
Media Space Joins Elite Group of IAB
Compliance Seal Recipients
Jenkintown, PA - July 7, 2011 - Goodway Group, a leader in the digital
media space, is a
proud recipient of the Interactive
Advertising Bureau (IAB) Ad...
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Goodway Group Accepting Applicants for Interactive Investment Fund
Goodway Group Accepting Applicants for Interactive
Investment Fund
Leading
Digital Marketing Firm Launches Investment Program to Enable Digital Media
Innovation
Jenkintown, PA
- October 22, 2010 - Goodway
Group, an 80-year-old marketing services company that owns and operates three ad networks, Beep!...
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A Drive to Customize - Beep! Automotive Ad Network Launches Custom Site Lists for Auto Manufacturers
Jenkintown, PA
- August 5, 2010 - Goodway Group's Beep! Automotive
Ad Network (http://www.beepautomotive.com) announced today its removal of standard site list limits, creating a
custom site list for every automotive brand.
A popular point
of differentiation when choosing an...
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Goodway Group Experiences Robust Growth
Jenkintown, PA - August 5, 2010 – According to the Bureau of Labor Statistics, downturns
in the economy, slashed budgets, and lost accounts are common in the
advertising industry – leading to the closing or merging of...
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Goodway Group Employs New Approach to Reach Independent Voters Online
Washington, DC - August 5, 2010 – Goodway Group, an 80-year-old marketing services
company that owns and operates three ad networks,
Beep! Automotive, SWAY Political, and IvyPixel, today announced its expansion
to Washington DC - providing the first...
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Beep! Automotive Ad Network Introduces Brand-Specific Targeting
Detroit, MI - August 5, 2010 – Goodway Group’s Beep! Automotive Ad Network today announced
its brand-specific targeting initiative, providing the first opportunity for
automotive advertisers to effectively reach auto shoppers that are most likely
to purchase an...
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Traditional Agencies Reap the Benefit of Digital Outsourcing
Goodway Group Combines Efficiency, Targeting and
Cost-Savings for Small and Mid-Size Agencies
Jenkintown, PA - February 25, 2010 - In today's economy,
small and mid-size ad agencies are scaling back, but are still under pressure
to meet client...
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Leading Political Ad Network IvyPixel Drives Massive Spending Shift from Traditional to Online
Jenkintown, PA - October 2, 2009 - With political ad
dollars shifting from traditional media to online, ad networks have become a
primary choice for extensive reach to high profile properties and niche media
sites. Since 2008, IvyPixel,...
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Goodway Group Releases New Study – Creating Real, Measurable Results with a Geo- and Intelligently-Targeted Display Campaign
Jenkintown, PA - February 25, 2010 - Goodway Group, a
third-generation, 80-year-old marketing services company that owns and operates
two ad networks, Beep! Automotive and IvyPixel, announced today the release of
a new white paper titled "Creating Real,...
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Direct2Dealer™ Program Drives Real Sales for Retailers with Hyper-Local Targeting
Goodway Group's Beep! Automotive, the premiere online ad
network, officially launched its Direct2Dealer™ program, driving
cross-channel consumers directly to their closest dealer location while
simultaneously landing on the vehicle build and pricing page. Consumers will
view an ad running...
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