Ad Industry Execs Cautiously Optimistic Verizon-AOL-Yahoo! Can Take on Google & Facebook

The balance of power may be shifting in digital advertising with Verizon’s acquisition of Yahoo!, so Marketing Land recently asked the experts to weigh in on the matter. One such expert was Jay Friedman, COO of Goodway Group. Is Verizon-AOL-Yahoo! poised to become a major player in the digital media industry? Hear what Jay has to say.