Connected Commerce that moves the modern shelf.
We make Connected Commerce actually deliver.
Goodway Group is the independent media and growth partner for commerce, retail and CPG brands operating at scale, bringing Commerce, Connection, and Consulting together as one to connect digital to store and drive incremental revenue to the bottom line.
We get how commerce really works.
The modern shelf is no longer the aisle - it’s the connected moments that shape decisions long before shoppers get there. For brands operating at scale, turning digital investment into real-world revenue across thousands of stores, millions of shoppers and multiple channels is a huge challenge. Too many are still using yesterday’s data to make tomorrow’s decisions - and that’s where growth is lost.
This is the Good Way
Built your way. On our shoulders.
As an independent partner, your growth is personal to us. We work side by side, building around how your business actually operates, not rigid holding-company models or cookie-cutter approaches. Connected technology, systems and people to help you modernize for growth.
Connected Commerce in action.
Moving stock. Hitting targets. Driving real growth.
See how Connected Commerce moves shoppers from digital to store, turning intent into action across every moment that matters.
Drive more shoppers to store, with less media spend
Outperformed competitors while up to 6x less than competitors
Deliver real returns from retail media
Optimized performance in real time
Connect national strategy to real local sales
Increased brand consideration by 84%
The Latest News at Goodway Group
Publix has appointed Goodway to connect every part of the commerce system, from media and insight to real outcomes in store.
New Partnership Anchors Outcome-Based Media Transformation Across Unleashed Brands’ Portfolio
“We make promises we can keep. Because we are independent, growth is personal to us.”
"Goodway Group’s understanding of franchise dynamics and digital-to-physical measurement made them the right partner to help us evolve how we drive growth and support our brands and franchisees."
"Goodway Group's consultative approach and experience supporting other retailers bring valuable insights that will enhance our program and drive strong results for our CPG supplier partners."
"By combining Walmart’s first-party data with high-intent targeting, we were able to position Stella Rosa as a go-to wine for everyday moments—whether shoppers were planning a quick weeknight dinner or picking up groceries for a celebration.
Upcoming Events
Meet us at POSSIBLE Miami
View all updates and events in our resources hub.
We are building the future of Connected Commerce. Omnichannel, anywhere.
Let's talk about what's possible when strategy meets execution with precision.